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Your perfect cup of coffee

Your perfect cup of coffee

There is no such thing as the perfect coffee. But there is such a thing as your perfect coffee. Everybody has different tastes, and there’s no one-flavour-fits-all. When it comes to brewing coffee at home, it can be difficult to nail that perfect cup, every time.

 

We partnered with coffee experts to advance our understanding of coffee brewing. By sharing the results of this sensory research, brewing your perfect coffee has never been easier.

Coffee Science Foundation logoUC Davis Coffee Center logoSpecialty Coffee Association logo
01. Roast Level

Perhaps unsurprisingly, the most important factor influencing taste was the roast level of the coffee beans. Before roasting, coffee beans are green with little or no taste. Roasting develops different aroma compounds, and the length of the roast affects these compounds and determines the flavour. Many people choose a medium roast, but it’s worth exploring both lighter and darker roasts to get a greater appreciation for different flavours, and learn which roast suits you.

Lighter Roast

Light brown in colour with no oil on the surface of the beans, light roasted coffee is commonly more acidic with fruity, bright flavours. A light roast retains the unique origin flavours of the beans to a greater degree.

Medium Roast

A medium roast is brown in colour and offers more body than light roasts. The coffee starts to approach the darker, caramel sweetness of a longer roast, and exhibits a more balanced flavour and aroma.

Dark Roast

A dark roast has low acidity, heavy body, and deeper, darker flavours. The origin flavour of the coffee is overtaken by the roasting flavours, with a taste that is bitter, smoky and earthy.

02. Filter shape

This factor might surprise you, but the shape of the basket has a greater impact on flavour than most other variables. By simply swapping out the filter basket, you can dramatically transform the flavour of the brew. The experts found that certain flavours are associated with different basket shapes, so you can choose a basket for brewing that matches your flavour preferences.

Flat bottom basket

Sweet, floral, dried fruit and chocolate flavours were emphasised with brewing in flat bottom baskets.

Semi-conical basket

Bright, berry, citrus and fuller-bodied brown roast notes were emphasised with brewing in semi-conical shaped baskets.

03. Brew Ratio

This is the ratio of ground coffee to water used to brew, and it makes sense that varying the ratios will affect the flavour of your coffee. Most baristas would use brew ratios of between 1:15 and 1:18, which means for every gram of ground coffee they are adding between 15 grams to 18 grams of water.

Less Coffee

The less coffee that is used, the increased perception of sweetness. The coffee will offer a more mellow and rounded taste with gentle acidity.

Recommended

The brew ratio you decide upon will be guided by your personal taste preferences, but a ratio of 1:18 will deliver a rich and balanced flavour.

More Coffee

With more coffee used in the brewing process, the coffee will be more concentrated, with a rich, crisp taste and greater acidity.

04. Grind

Grinding coffee beans increases the surface area of the coffee that comes into contact with the water, and how coarse or fine the grind is determines how quickly water can pass through it. In turn, this influences how your final brew tastes. Your personal taste preference will determine the ideal grind size.

Fine

A finer grind has the coffee packed closer together, so water takes longer to pass through, leading to greater extraction, more bitter flavours and a thicker body.

Coarse

A coarser grind allows water to flow through the coffee more quickly, with a shorter brew time and less extraction, creating floral and dried fruit flavour notes.

05. Brew Time

The length of time the coffee stays in contact with the water affects the level of extraction, which is the process of drawing the flavour compounds from roasted and ground coffee. These compounds are not all extracted at the same time. First up are the fruity and acidic notes, followed by sweetness and balance, and lastly bitterness. As a result, the brew time produces different coffee flavours.

Four to six minutes brew time
Shorter

When the coffee is brewed for a shorter time, fruity, sweet, and spicy notes are emphasised, along with brightness which coffee tasters refer to as acidity.

Six to 8 minutes brew time
Longer

Coffee brewed for a longer time will have a fuller-bodied and thicker taste as the compounds that create sweetness and acidity will be overwhelmed.

06. Temperature

During extraction, water draws the flavour from the coffee grounds. The temperature of the water is an essential part of the process because if the water is too hot you risk an over extraction, resulting in a bitter tasting coffee, and if the water is too cold, under extraction may occur leaving a weaker, sour-tasting coffee. As part of the research, we found within our temperature testing range of 188-200°F (87-93°C) there wasn’t a significant flavour difference, but coffee connoisseurs might appreciate the flavour subtleties.

Temperature gauge showing 93
Discover what makes your perfect brew

In-depth coffee brewing research reveals the influence different variables have on flavour. Explore the six sensory factors in more detail and how they guide you to your perfect tasting coffee.

Roast Level
Filter Shape
Brew Ratio
Grind
Brew Time
Temperature
Dual filter baskets

Find your perfect cup

We've designed a simple tool to show you what affects the flavour and taste of your coffee and how to control it, so you can master your perfect cup. Discover two important factors and how making adjustments can transform the brew flavour.

Meet the Precision Brewer

Everybody has different tastes whether you like lighter, medium or darker roasts. Enjoy your coffee exactly how you like it with our drip coffee makers.

Personalisation to the next level

The Sage Precision Brewer™ gives you complete control so you can brew your perfect cup. 

Dual filter baskets

Dual filter baskets

It might surprise people to learn that up to 50% of coffee drinkers could be missing out on their perfect cup because they are using the wrong basket shape. By simply swapping out the baskets you can transform the flavour of your brew.

 

Certain flavours are emphasised with different basket shapes, allowing you to choose a basket that matches your flavour preferences. The Sage Precision Brewer™ is the only coffee machine to offer both.

Five preset brewing modes

Brewing a coffee made perfectly for your flavour preference couldn’t be easier thanks to five convenient preset modes with customisable settings.

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Precision Brewer

Dive in to the 6 factors influencing the taste of brewed coffee

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